About Reinking Software Consulting
Adam Reinking
Adam has spent 22 years building custom software and systems integrations for businesses across industries — healthcare, travel, mechanical contracting, financial services, and more. He's worked with companies ranging from local small businesses to national firms, solving the same core problem every time: business software that doesn't fit.
RSC is based in El Paso. Adam lives here, works here, and builds long-term relationships with the businesses he serves. When you hire RSC, you're hiring Adam — not a team you'll never meet.
Credentials
Education
- MS, AI Engineering — Western Governors University (in progress)
- BS, Cybersecurity & Information Assurance — WGU Texas
Cloud
- AWS Cloud Practitioner
- ITIL Foundation
Security
- CompTIA CySA+ — Cybersecurity Analyst
- SSCP — ISC2 Systems Security Certified Practitioner
- CompTIA Security+
- EC-Council Certified Encryption Specialist
- Web Security Specialist
Development & Infrastructure
- MCSD: App Builder — Microsoft
- MCSA: Web Applications — Microsoft
- CompTIA Project+
- CompTIA Network+
- CompTIA A+
- CompTIA IT Operations Specialist
How RSC Works
RSC uses a structured delivery process that keeps projects on time and on budget. Every project follows the same lifecycle: discovery, planning, build, testing, launch, and ongoing support.
Behind the scenes, RSC leverages AI-assisted tools to accelerate delivery without cutting corners. The result: you get enterprise-quality software at a pace and price that makes sense for a growing business.
What We Stand For
Accountability
One person owns your project from start to finish. No handoffs, no finger-pointing.
Transparency
You know what you're paying, what you're getting, and when it's coming. Always.
Longevity
We build relationships, not transactions. Your success after launch matters as much as the build.
Simplicity
The right solution is the simplest one that works. We don't over-engineer, and we don't sell you more than you need.
Trusted Delivery Partner
In addition to serving local businesses directly, RSC works as a delivery partner for larger consulting firms. This means Adam has experience operating within enterprise-grade processes, compliance requirements, and documentation standards — and brings that rigor to every local project.